• koleen singerline
    COO
    Koleen Singerline
    koleen singerline

    Koleen Singerline COO


    Koleen Singerline is an established professional with more than 25 years of sales, marketing and business leadership experience. Koleen is responsible for overseeing and developing all sales and marketing strategies. Singerline has been consistently honored with countless national sales awards for the past 15 years, as well as the NJBIZ Best Fifty Women in Business for 2010. She additionally is an accomplished leader of networking with business organizations and community / government entities. 

  • tony popowski
    Communications Director
    Tony Popowski
    tony popowski

    Tony Popowski Communications Director


    Tony has been a member of the GRM team since 2008. As Director of Communications, he provides creative copy for websites, e-mail campaigns, press releases, white papers, sales collateral, speeches and blog entries for clients. His content has been published in various national, state, local and trade publications. For his work in the field, Tony has been named one of the best marketing communications professionals under the age of 40 by the Jersey Shore Public Relations and Advertising Association (JSPRAA) and the New Jersey Advertising Club.

  • meredith mercadante
    Account Manager
    Meredith Mercadante
    meredith mercadante

    Meredith Mercadante Account Manager


    Meredith has joined the team as Account Manager.  She comes to Grass Roots Marketing with 14+ years marketing and advertising experience in account servicing. As an Account Manager, she is focused on guiding strategy for our clients and insuring that all client projects are completed on time and to the client’s satisfaction.  Meredith looks forward to working with all of GRM’s clients to develop marketing strategies that help generate sales.

  • emily carter
    SEO & SEM Manager
    Emily Carter
    emily carter

    Emily Carter SEO & SEM Manager


    Emily has been a part of the Grass Roots Marketing team since January 2011. As the Online Brand Manager and SEO Specialist, Emily manages and performs all SEO projects for clients. She also focuses on establishing strong online branding, including editing website content, writing and posting blogs, social media management and tracking marketing analytics.

  • jillian windle
    Design Manager
    Jillian Windle
    jillian windle

    Jillian Windle Design Manager


    Jillian Windle joins GRM as a versatile designer, manager and creative leader, seeking to bring outstanding graphics and interactive web designs to our clients. Her interactive background includes design ideation, graphic design, web/interactive design, and HTML eNewsletters. She creates primarily with the Adobe Creative Suite including: Photoshop, Dreamweaver, InDesign, Illustrator and Acrobat. Jillian is also accustomed to working with HTML, CSS, PHP, JQuery, HTML 5 and WordPress CMS. Her best qualities include being a creative thinker, leader, and team player. She is always seeking new technical skills and understands that behind every great design is an important business objective.

  • colleen seldin
    Social Media Manager
    Colleen Seldin
    colleen seldin

    Colleen Seldin Social Media Manager


    Colleen comes to GRM with more than 20 years of experience in marketing and publicity. She has a proven track record of operating and driving global brands for high-profile companies, including Hulafrog.com, The Walt Disney Company’s Miramax Films, Sony Music Entertainment, and Estee Lauder.  Prior to joining GRM, Colleen served as the Publisher and Managing Editor of Hulafrog.com where she was responsible for their strategic growth strategy, editorial content, online and community presence, and ad sales.

  • marc robinson
    Business Development Manager
    Marc Robinson
    marc robinson

    Marc Robinson Business Development Manager